Facebook is an excellent platform which is famous for socializing and making new friends. But not many people know that it can also be used as an e-commerce platform. Or a platform to sell and promote the brand to the public at large. Is it tough?
Absolutely, not! You just need an account and everything else is just sorted. In 2016, Facebook started the concept of a marketplace. It is a place where sellers and buyers exchange, just like a normal market. This platform is comparatively safer and more reliable than Craigslist and others.
Not every seller is eligible to enter this marketplace. Facebook has set some standards and if a seller is eligible then only he is allowed to promote his goods. If you want to know How to start a liquidation business then you must know that the scope of this kind of business is very wide.
Facebook marketplace is a large community wherein you can sell your liquidation pallets and other things. Facebook has more than 2.5 billion people actively involved.
Likewise the marketplace of facebook has around 800 million users. You can imagine how well your business will flourish. Now in this article, you are going to read about some ways in which you can optimally use Facebook Marketplace to get more profits in your Business.
- Make your Facebook account
If you have a facebook account then no need to make another one. Just use the marketplace feature. But if you don’t have an account then make one and then access the marketplace feature. It is pretty simple.
The main objective is to make your account as real and as authentic as possible. It is therefore important to become a trustworthy person in people’s eyes. People will not spend any money on your products if you do not have a profile picture at least.
- Know what to sell
On facebook marketplace you can sell pretty much anything. The main question that arises is- What to sell, when you can sell anything? Start by things that are extra or scrap in your home.
They should be in a condition that is usable by another person. You can sell your old electronic items, kitchen items, clothing or even books. Once you have cleared the cluttering of your house, move on to next items. Usually the following items are sold on the marketplace:
Vehicles, kitchen appliances, clothing items, footwear, musical items, stationery and books, toys etc. You can sell liquidation pallets if you own a wholesale liquidation business.
- Choose your vendors and suppliers carefully
Now you have some idea on what to sell on Facebook marketplace. The next major step is to choose the suppliers for your products. Have you heard about eBay? Sellers on it have a retail route to source products.
Likewise, an arbitrage route can be taken for facebook marketplace also. Are there any other methods? Of course, there are. Another popular way is to sell under your own label.
This way you can create your own unique product and sell it as you like. Next one is to visit any local store nearby and get products from them. You can get products at great discounts this way. Lastly, you can go to some garage sale or approach a liquidation pallets to get cheap products.
- How to make your catalog on Facebook
Now let us make a nice catalog for the goods so that people can see your products online. There is a proper way in which you should display your products so that more and more people get attracted to it. Use a laptop or a computer to make your catalog because it will be better.
Select the appropriate option on the screen and then start adding your items. Make sure you click the best photo in lights, add a nice and short description, give all the details and lastly add lots of tags.
Product tags are very important as they help the consumers to search the product faster. Tags are just like keywords that people might use to search for an item.
Conclusion:
Once you learn how to beautifully list your products on the marketplace you become a total professional. The only things left are to sell them and make profits. You need to make some strategies that will help you boost your turnover.
All this will happen gradually but the first step is to ensure that you make some loyal customers. Facebook marketplace is a total boon to the wholesale liquidation companies and every other small business.